Commerce - Publications, Patents & Awards

 

By Dr. B. Parimala Devi, Lecturer in Commerce

Patents (Published):

  • Methods for providing trusted and secure E commerce Transactions.

AWARDS

Best Women Faculty Awardby Scientific International Publishing   House, Recognised under the Ministry of MSME, Government of India

 

Books Published:

 

  • A Study on Working of Self Help Group – Bank Linkage Programme in Kurnool District of Andhra Pradesh”- Archers and Elevators Publishing Home
  • Advertising Management and Sales Promotion – Scientific International Publishing House
  • International Financial Markets and Institutions - Scientific International Publishing House
  • Digital Marketing – JSR Publications
  • Management Principles and Ethics - Scientific International Publishing House

 

Research Publications:

S No

Title of the Paper/Book Published

Name of the journal/Publisher

 

Month & Year of Publication

 

Impact Factor

 

 

ISSN/ISBN

1

A Paper on Fintech Applications in India

Journal of Emerging Technologies and Innovative Research

November 2024

7.95

 

 2349-5162

2349-51623

2

A study on Insurance Penetration and Insurance Density in India

International Journal of Analytical and Experimental Modal Analysis

May 2023 volume  XV

Pg no 803-808

Link

https://drive.google.com/file/d/1g43Cnu8PPNflID3XwG3g0EWCogTRKUzU/view

6.3

 

 

0886-9367

3

Analysis and optimization of supply chain finance management based on big data in e-commerce

Korea review of international studies

September 2022

ABDC Journal

ISSN - 1226-4741

4

A Paper on Revival Schemes of Government of India to support MSME during  Covid Pandemic Period

International Journal of Analytical and Experimental Modal Analysis

July 2022

volume XIV

Pg no  477-484

Link

HTTPS://DRIVE.GOOGLE.COM/FILE/D/1MBGWD75IRWA0CPGURTDQAIZKRC2XAN_4/VIEW

6.3

 

 

0886-9367

5

A Study on Health and Hygiene in Slum area of Narasimha Reddy Nagar, Kurnool.

International Journal of Analytical and Experimental Modal Analysis

July 2022

volume  XIV

Pg no 1559-1565

Link

HTTPS://DRIVE.GOOGLE.COM/FILE/D/1USARVUKMAMQLQXSD9YQT1RLP-6-119H0/VIEW

6.3

0008

6

Customer Satisfaction towards Online and Offline shopping with reference to Kurnool Town- A Comparative Study

MuktShabd Journal

June 2022

volume 11

Pg no 8-912

Link https://app.box.com/s/uulbsr32p9uo1flo2bvdnjwp36lcqjbd

4.6

 

2347-3150

7

A Comparative Analysis of Deposits and Loans of Public, Private Sector Banks and Foreign Banks in India

MuktShabd Journal

March 2022

volume 11

Pg no 219-228

Link

https://app.box.com/s/q6ofnfu4g59lwg96wgn1wszcn0j6hkde

 

4.6

 

2347-3150

8

Impact of Effective and Non-Effective Change Management on Organizational Performance: A Comparative Study Between Nokia and Samsung

 

ECS Transactions

2022

volume

Pg no 1215-12924

Link

https://iopscience.iop.org/article/10.1149/10701.12915ecst/meta

.70

 

9

How Social Media Marketing is Helping in Customer Retention and Customer Engagement: A Case of Marks and Spencer

 

ECS Transactions

2022

volume

Pg no 17027-17035

Link

https://iopscience.iop.org/article/10.1149/10701.17027ecst/pdf

.70

 

10

A Study On “The Battle Of Covid 19 – Measures Taken Up By Central And State Governments In India”

International Journal of Multidisciplinary Research

October 2021

7.816

 

2277-7881

11

Government Initiatives on enhancing ease of doing Business in India

International research journal

July 2020

6.281

2319-9202

12

A study on awareness levels among investors towards regulatory framework of securities and exchange board of India-A study of Kurnool district of Andhra Pradesh

International journal of research and analytical reviews(IJRAR)

December 2018

5.75

2348-1269

13

Book on “A Study On Self Help Group Bank Linkage Programme In Kurnool District Of Andhra Pradesh”

Archers And Elevation Publishing House

2018

-

ISBN 978-93-86501-99-8

14

Awareness levels towards stock market investments in Kurnool district of Andhra Pradesh

Journal of emerging technologies and innovative research

December 2018

5.87

2349-5162

15

21 Century  Women Striving towards Self Esteem

New Man International of Multidisciplinary Studies

August

2017

4.32

2348-1390

16

A Study on Progress of SHG Bank Linkage Programme in Kurnool District of Andhra Pradesh

International journal of commerce and management research

March 2017

5.22

2455-1627

17

Progress of SHG Bank Linkage Programme in Socio-economic Empowerment of Women in Kurnool District of Andhra Pradesh

International journal of Research and Review

Nov 2016

ICV 2017: 85.08

 

2249-7196

18

SHG-Bank linkage programme: An effective tool for financial inclusion and empowerment in India 

International journal of commerce and management research

July 2016

5.22

2455-1627

19

A comparative study on the problems and prospects of women entrepreneurship in the district of Kurnool and Ananthapuramu

International journal of science and research(IJSR)

March 2016

5.611

2319-7064

20

Facilitating factors for women entrepreneurship in India

International journal of science and research(IJSR)

May 2015

5.611

2319-7064

21

Problems and prospects of women entrepreneurship in India

International journal of science and research(IJSR)

September 2014

5.611

2319-7064